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Water Reuse Communications Library

WateReuse Association and our partners are working to develop a living library of ready-to-use outreach materials and examples from leading water reuse agencies. The library hosts a broad range of materials that utilities and other communicators can borrow or use as inspiration – whether they are just beginning to envision water reuse or are looking to breathe new energy into their water reuse communications. Materials include PDFs, graphics, web tools, videos, or other formats.

The library of materials will be hosted on this site. You can already see many communications materials below, and many more in a spreadsheet format via the “Draft Library” link.

This expanded Communications Library effort is part of the National Water Reuse Action Plan (Action 8.1: Communications Library).

Communications Tools & Resources

The WateReuse Association develops tools and resources to educate ratepayers, elected officials, and other stakeholders about the safety, reliability, and benefits of incorporating water recycling into a community’s water management strategy.

Profiles in Reuse

Profiles in Reuse: Potable Reuse

Purified water is rigorously tested and monitored daily. It consistently meets or exceeds all public health standards.

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Profiles in Reuse: Industrial Reuse

Water can be treated and used more than once in an industrial setting, meeting specific quality standards for an intended end use.

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Profiles in Reuse: Agricultural Reuse

Recycled water is treated to meet applicable water quality standards, delivering water that is safe for humans and the environment.

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Profiles in Reuse: Onsite Reuse

Water can be collected, treated, and reused within a building or across multiple buildings.

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Recycled Water Coast to Coast

Utilities must make a compelling case to ratepayers, policymakers, and other stakeholders that investment in water recycling is the right decision.

Use our flyer and infographic to illustrate that Investment in water reuse builds communities that are modern, sustainable and stable—ready for families to flourish and businesses to grow.

Water Reuse Activity Book for Students

This full-color booklet introduces kids to the world of water reuse with fun activities that develop their math and science skills. Students will learn about the urban water cycle, the treatment processes that make water safe to use again, and much more!

The booklet was produced in partnership with the Project WET Foundation and the Arizona, Colorado, Florida, and Texas WateReuse State Sections. The booklet is available on the Project WET store

Policy Briefs

Water Reuse and Climate Change

As climate change accelerates, and its associated adverse impacts on water resources increase, it is vitally important to invest in water reuse.

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Water Reuse and Affordability

Investing in water reuse provides a principal solution to the challenges of water access, affordability, and resiliency.

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WateReuse Symposium White Papers

In March 2021, the WateReuse Association convened the virtual 36th Annual WateReuse Symposium, which included live roundtable discussions with facilitated breakout sessions. A series of summary white papers were produced to capture the discussions.

Guidance Documents

Helping People Understand Potable Reuse: A Flexible Communication Plan

This get-going kit is flexible and is designed to be adapted to the specific needs and situations of an individual community. It is designed for use by public information professionals.

Download Communication Plan
Size: 5.47 MB | Files: 1

Manual of Practice: How to Develop a Water Reuse Program

This manual was developed to assist communities in implementing the use of reclaimed water in their service area. It addresses planning, design, construction, operations, public outreach, regulatory compliance, institutional and organizational considerations, and economics issues.

Download Manual
Size: 691.94 KB | Files: 1

Site Supervisor Training Manual

This manual is designed to train property managers, landscape supervisors, gardeners, and others on the use of reclaimed water. The document is customizable and allows agencies to adapt its contents to their specific needs by simply including those items that apply and leaving out those that do not.

Download Training Manual
Size: 12.61 MB | Files: 2

WateReuse Recycled Water Signage Guidelines

This WateReuse California Signage Guidelines provide guidance for creating a more uniform message to the public at properties where recycled water is in use. The guidelines include suggestions for sign composition, color, font, size, and message. The guidelines also offer translations of frequently used messages on recycled water signs. The document can be used to gather ideas for creative approaches to recycled water signs, or it can be used as a reference of sign options to consider using. View the Guidelines document here.

Risk Assessment

For each of four scenarios in which people could come into contact with recycled water used for irrigation — children on a playground, golfers, and landscape and agricultural workers — the Risk Assessment Study estimated health risks from exposures to Pharmaceuticals and Personal Care Products (PPCPs) in recycled water and compared those exposures to conventional uses of the same chemicals. See an overview of the study here: Recycled Water: How Safe is It? The flyers below summarize the results.

Case Studies

Agricultural Reuse


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WateReuse is the only trade association that focuses solely on advancing laws, policy and funding to increase water reuse. Our niche strategy sets us apart from other organizations in the water industry.

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